Inside the Pendleton store in downtown Portland, Oregon, a crowd mills around at a #dudecon party.

Twenty Years, Dude.

We celebrated twenty years of the Dude, Walter, Donny and Jesus at our Park Avenue West Pendleton store on Friday, September 28th, 2018. We want to thank all the Achievers who came out to support our effort to set a Guinness World Record for Most People Dressed as the Dude. We haven’t heard from the Guiness folks yet, but we are hopeful.

Inside the Pendleton store in downtown Portland, Oregon, a crowd gathers to show off their Westerley cardigans at a #dudecon party.

But back to the party.

The crowd was large and mellow. Attendees enjoyed trivia contests and prizes, a photo booth, refreshments worthy of any bowling alley, complimentary dog toys and sweaters, a swank commemorative cardigan pin, White Russians and craft beer courtesy of The Big Legrowlski, our esteemed event partners. They also had a familiar movie to watch, with a playlist that included all the best songs.

Contests and fun

We gave away two Westerley cardigans every fifteen minutes!

Willamette Week Illustration

The party culminated with a costume contest, and the winner was one happy Dude. We appreciated the coverage in Willamette Week, and on local news KGW.

During the event, we offered a discount on all things Westerley. You can check out the goods here: The Dude’s Collection

Thank you to EVERYONE who came out to join the fun.

Twenty years, Dude. Twenty years.